Insights

Belgium TV genre demand report

1 May, 2019

Parrot Analytics has recently taken an in-depth look at the the most popular TV genres in Belgium based on the Belgian audience demand of each platform’s digital original productions. Our television genre report leverages Belgian demand data for streaming originals from Netflix, Amazon Prime Video, Hulu, CBS All Access, DC Universe as well as local SVOD platforms.

Please download the full 60 page report, which also includes data and analysis for 9 other countries: Belgium television genre report.

The most popular television genres in Belgium

Parrot Analytics tracks tens of thousands of television titles in 100+ markets across all TV distribution platforms. This enables us to make the following observations concerning genres for Belgium:

  • With 53.3%, Belgian audiences have a higher demand share for digital original drama titles than any other market in this report.
  • Belgians also have an above average demand share for action/adventure originals, which account for 16.9% of this market’s demand.
  • Balancing this, in Belgium audiences engage least with digital original children’s content (2.3%) and animation content (2.4%).

The most popular TV subgenres in Belgium

Here are our findings concerning TV subgenres:

  • Five of the most in-demand subgenres for digital original titles in Belgium are from the drama genre.
  • The drama subgenre with the most demand in 2019 Q1 is sci-fi drama, which is also the largest overall subgenre.
  • The most in-demand action/adventure subgenre is superhero series, which is the second largest subgenre in Belgium.

Download the free TV genre report for Belgium

Download this report now and discover the latest SVOD market demand trends for the United States. Our comprehensive global TV demand report includes the following insights:

Belgium Domestic TV Insights:

  • We reveal the Belgium SVOD market share of the major platforms including Netflix, Amazon Prime Video, Hulu and CBS All Access based on audience demand for each platform’s digital originals.
  • Discover how SVOD market share trends in Belgium have changed over the last 24 months.
  • Find out what percentage of the market for drama and action/adventure digital originals each SVOD platform has managed to capture over the last 24 months.
  • Discover the genre demand share for all digital originals in this market as well as the 10 most in-demand subgenres in this territory.
  • Find out the demand distribution of a selection of digital originals in this market.
  • Discover the top 20 digital streaming shows in Belgium, as well as 5 additional titles of interest to audiences.

Global Television Insights:

  • Find out the global SVOD market share of the major platforms including Netflix, Amazon Prime Video, Hulu and CBS All Access across 100+ markets; this has been calculated based on the worldwide demand for each platform’s originals.
  • A TV industry update for Q1 2019 detailing important market events concerning SVOD services.
  • This report also includes data for the following additional territories: China, Hungary, Ireland, Japan, Netherlands, Russia, South Africa, the United Kingdom and the United States.

Note: This version of The Global TV Demand Report does not include any market share information for as yet unreleased SVOD platforms such as Apple TV+ (Apple TV Plus), HBO Max by WarnerMedia/AT&T, NBCU/Comcast’s Peacock, Quibi and Disney+. Parrot Analytics publishes this report each quarter, be sure to bookmark https://insights.parrotanalytics.com/tv to gain access to the latest available market share report across all SVOD platforms.

After reading this article you may have a few questions, such as “How can TV series and SVOD platforms generate demand in markets where they are not yet available?” Please make sure to read our methodology for demand attribution and also our knowledge base article on how Parrot Analytics defines a “digital original” series.


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