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Powering every player in media, sports & entertainment
From greenlights to global expansion, and from investment decisions to brand partnerships, we drive growth across the entire content and IP value chain.
See asset value more clearly
- Improve transaction screening – Benchmark assets against audience, monetization, and competitive data before capital is committed.
- Sharpen library valuation – Assess durability, global monetization potential, and revenue contribution with greater confidence.
- Track value creation over time – Monitor performance between entry and exit to support marks, hold/sell decisions, and buyer conversations.
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Talent isn't enough - prove their value
- Identify breakout stars – Pinpoint rising talent who ignite audience obsession and drive engagement, subscriptions, and box office returns.
- Strengthen contract negotiations – Back deals with irrefutable data on a talent’s power to attract advertisers, retain viewers, and justify premium fees.
- Boost promotional impact – Identify the right talent for campaigns based on their influence in key demographics and global markets.
Find higher upside content faster
- Sharpen deal screening – Prioritize the projects, libraries, and rights packages most likely to outperform using global audience, travelability, and comparable benchmarks.
- Underwrite commercial potential – Forecast revenue, subscriber impact, and market fit before capital is committed.
- Build smarter slates – Compare opportunities by upside, downside, and portfolio role to support stronger investment committee decisions.
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Turn stories into billion-dollar franchises
- Quantify revenue potential – Assess total revenue for stories, characters, and universes using historical performance and market-specific benchmarking.
- Model greenlight ROI – Forecast profitability of concepts, talent packages, and spin-offs using predictive analytics on streaming and box office revenue.
- Launch with precision – Align marketing spend, release windows, and global expansion to regional demand and whitespaces.
Turn better evidence into better client outcomes
- Build more defensible recommendations — Ground every engagement in independent entertainment analytics that go beyond trade press, public filings, and analyst reports.
- Produce sharper sector analysis — Strengthen client reports, board presentations, and published research with global audience, revenue, and competitive benchmarks across 100+ markets.
- Advise with greater conviction — From content strategy to M&A to market entry, connect audience behavior to commercial outcomes your clients can act on.
Decode the economics of streaming to drive profitability
- Uncover winning content – Understand the underlying content and programming drivers for each streamers financial performance.
- Benchmark your catalog – Finetune your catalog with competitive insights to achieve growth, retention and engagement targets.
- Master licensing & renewals – Truely understand a title’s impact on revenue, including a breakdown of new sign ups, renewals and engagement.
Champion local content with global intelligence
- Measure export impact – Track how local content performs on the global stage, by genre, market, and platform.
- Support funding decisions – Identify projects that resonate domestically and internationally with economic performance metrics.
- Guide industry policy – Benchmark local industry health against global trends to inform strategy and investment.
Build project with clearer commercial signals
- Develop content with confidence – Align stories, talent, and themes with proven audience demand to attract buyers and investors around the globe.
- Reduce financial risk – Predict the success of a project across box office and streaming platforms before production begins.
- Win your pitch to streamers – Uncover how much value and engagement your project would generate on different streaming platforms.
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Capture more value from every team, player, and storyline
- Find the right platforms for growth – Discover which regions and distribution channels offer the greatest upside for your games and content.
- Unlock athlete-driven growth – Identify which players drive engagement and commercial value to maximize marketing and sponsorship ROI.
- Create high-impact shoulder content – Develop docuseries and spin-offs that tap into global fan demand and are primed for streamer acquisition.
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Lead global content negotiations with authority
- Unlock hidden revenue – Identify titles that are in high demand in markets without a licensing deal.
- Strengthen deal terms – Quantify content’s impact on subscriber retention, acquisition, and platform profitability to back up pricing and licensing structures.
- Outpace competitors – Anticipate market shifts, regional content gaps, and platform saturation risks with audience and performance analytics.
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Find the right partners. Prove the value.
- Identify the best-fit partnerships — Match your brand to the content, franchises, and talent whose audiences best align with your target consumers.
- Prove commercial value with data — Back partnership and licensing decisions with audience demographics, brand affinity, and geographic demand.
- Activate in the right markets — Prioritize territories where audience demand and partner fit are strongest to maximize campaign and licensing ROI.
Elevate the journey with content that travels well
- Curate smarter, faster – Use demand and travelability data to select high-performing content that resonates with passengers regionally and globally.
- Unlock strategic partnerships – Match your audience with the right talent, IP, and brand partners, including streamers, for cobranded experiences and curated collections.
- Tailor experiences by airline – Differentiate entertainment and brand offerings across airlines using audience and market-specific insights.
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Adapt to the streaming era
- Reinvent your content strategy – Monetize legacy content with deep insights into the exact value your IP offers to different players.
- Modernize revenue models – Uncover the economic impact of hybrid revenue models and bundling strategies.
- Mergers & acquisitions – Fuse legacy audience loyalty with next-gen capabilities through strategic M&A to future-proof profitability.
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Sustain audiences in a shifting market
- Acquire with ROI certainty – Prioritize titles that retain subscribers, justify content investments, and drive ad revenue through predictable audience loyalty.
- Monetize sports & entertainment – Identify undervalued leagues, teams, and genres with brand-safe audiences to boost sponsorship revenue and ad inventory value.
- Retain core viewers – Anticipate content gaps, regional engagement shifts, and competitor threats to protect high-loyalty audiences.
Turn campaigns into profit engines
- Prove campaign ROI – Track how marketing spend converts to subscriber lifts, retention rates, and revenue.
- Generate global buzz – Ensure campaign success with deep audience insights, pre-release benchmarks and analysis.
- Unlock partnership value – Identify high-impact brand partnerships, talent-aligned audiences, and co-marketing opportunities.
Put a price on creative value
- Support deal negotiations – Use empirical content and talent metrics to justify licensing fees, backend participation, and contract clauses.
- Value IP with confidence – Quantify the market potential of characters, franchises, and formats to guide acquisition, sale, or licensing strategies.
- Evaluate rights packages– Assess the worth of exclusivity, windowing, and territory rights based on global content performance.
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Turn hit games into global franchises
- Quantify adaptation potential – Model how much a game-based film or series could generate on streaming or at the box office, based on global demand.
- Build lasting franchises – Identify which titles resonate across audience clusters, genres, and markets to prioritize long-term IP investments.
- Localize with precision – Tailor campaigns and expansions using demand signals to identify where each game or story element resonates most.
Underwrite content deals with more confidence
- Assess title-level ROI – See which titles justify licensing costs, support retention, and drive new audience acquisition.
- Value libraries and IP – Estimate revenue potential across windows, licensing, and adaptation opportunities.
- Underwrite with more confidence – Identify undervalued assets, emerging demand pockets, and whitespace opportunities before capital is committed.
Streaming Economics
Introducing Streaming Metrics
Unlock unmatched visibility with the industry’s most granular streaming insights including historical and forecasted subscribers, revenue, ARPU, churn and catalog metrics across every major platform. #streamonomics
