Leverage audience demand and content supply to determine how much a TV show or a movie is worth.
- Understand key value levers
- Gross earnings, growth & decay rate
- Projected gross earnings vs comps
- Licensing opportunities by platform
Get a complete picture of audience interests, preferences and viewing habits.
Maximize your brand strategy by identifying which TV shows, movies, brands and talent your audience is interested in.
Optimize your subscriber acquisition, retention and engagement strategies with a complete picture of viewing habits.
Monetize audiences in today's attention economy with the industry’s most advanced supply and demand products.
Parrot Analytics has developed the world's most advanced demand-driven workflows to drive smarter decisions along the entire content value chain.
Chairman and CEO of HBO/HBO Max Casey Bloys, interviewed by entertainment strategist Matthew Ball, shares his take on the network’s past, present and future strategies to continue producing high-quality, in-demand content that fans love.