Turn creative assets into quantifiable value with data that supports contract terms, rights negotiations, and IP protection.
Put a price on creative value
Quantify the value of IP — whether it’s a character, franchise, or unscripted format — by measuring demand, global resonance, and monetization potential across revenue streams including streaming, merchandise, and adaptations.
Leverage content valuation data to understand how exclusivity, windowing, or geographic licensing terms affect the commercial potential of a title. This helps structure smarter, more defensible deals.
Use data on talent-driven audience demand, engagement, and revenue impact to support compensation terms. Parrot Analytics quantifies a talent's ability to drive subscriptions, viewership, and cultural relevance — giving you objective leverage at the negotiating table.
Let’s unlock new value together
Answer virtually any business question with solutions tailored to your needs.
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Insights that fuel industry conversations
Introducing Streaming Metrics
Unlock unmatched visibility with the industry’s most granular streaming insights including historical and forecasted subscribers, revenue, ARPU, churn and catalog metrics across every major platform. #streamonomics
