Insights

Demand for Pokémon trending up following Pokémon Go release

25 July, 2016

This week’s top 10 list showed Pokémon entering the scene as one of the most in-demand series in the US. We noted that the popularity of the Pokémon Go app contributed to increased interest in the original series amongst audiences in the US. Here, we take a deeper look into how the demand for the series is trending.

Following the release of the Pokémon Go app earlier in July, it is clear to see that the demand for Pokémon, the original series, is trending up and continues to increase in demand as fans re-engage in the world of Pokémon and gear up for the upcoming live-action Pokémon films.


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