Industry News

Behind the brawl over streaming revenue sharing for actors

8 August, 2023

Striking actors and the media companies they work for remain far apart on negotiations for a new contract, with no talks taking place since SAG-AFTRA members took to the picket lines July 14. Both the union and the Alliance of Motion Picture and Television Producers, representing studios, seem dug in to their respective positions. One of the union’s proposals in particular — for a small cut of streaming service revenue from successful shows and movies — has generated a lot of pushback from the management side, with the AMPTP saying it has “fundamental objections” to the idea. SAG-AFTRA contends that it’s a necessary (if novel) step given the industry-altering changes in the streaming era.

Visit The Hollywood Reporter to read this article.


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 50,000+ talent in 50+ markets across all platforms
Rank 30k+ TV shows and 20k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Released each quarter covering 10 global markets
  • Special section on the United States streaming landscape
  • Catalog analysis, pricing power, bundling & franchises
  • Insights to help you understand the economics of streaming
  • Available for FREE with a DEMAND360LITE subscription