Industry News

Netflix’s Squid Game draws you in with so much more than just bloody gore

6 October, 2021

Watercooler moments are back, and the subject to know is Squid Game.

Netflix dropped the dystopian South Korean drama on Sept 17 and in just a few weeks, it’s on track to become the streaming site’s most popular series of all time, leaving reigning number one, the spoon-licking frill-fest Bridgerton, choking on its dust.

Quite a feat, when you consider that Bridgerton was consumed by a captive audience who had little better to do in lockdown (82m households had watched it by the end of 2020), while foreign-language Squid Game - which isn’t just occupying the top spot in the UK but in 90 other countries too, including Qatar, Oman, Bolivia and the US - has been released after real life has resumed. Restrictions may have lifted, but we’re choosing to stay in and watch.

Visit Evening Standard to read this article.



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