Learning outcomes
Explore

By watching this video you will understand:

  1. Year-over-year trends surrounding the growth in demand for anime.
  2. Unique characteristics of the anime fandom and opportunities they represent for content providers looking to engage with new communities.
  3. Common challenges facing producers and distributors of anime content and how to work through them to maximize success of content strategy.


Explore next
Explore demand Academy
Beginner
Understanding the attention economy
Understanding the Attention Economy
Beginner
Understanding the attention economy
What is demand? An introduction to global audience demand measurement
Beginner
Understanding the attention economy
Learn the methodology behind demand measurement
Beginner
Understanding the attention economy
How demand is a key measurement for streaming video-on-demand services
Beginner
Understanding the attention economy
Originals : The Critical "O" in SVOD
Beginner
Understanding the attention economy
Capturing global audience trends with the 2021 Global TV Demand Report
Beginner
Plotting content supply and demand
The Diversity Supply and Demand Gap: Part 1
Beginner
Plotting content supply and demand
The Diversity Supply and Demand Gap: Part 2
Beginner
Plotting content supply and demand
Analyzing supply and demand for content to find whitespace opportunities
Beginner
Globalization and the travelability of content
The effects of a borderless economy and the globalization of content
Beginner
Globalization and the travelability of content
Travelability case study: Measuring "Money Heist" with Alejandro Rojas
Beginner
Globalization and the travelability of content
From niche to mainstream: Anime’s journey around the world
Beginner
Globalization and the travelability of content
All about anime: A conversation between experts
Beginner
Globalization and the travelability of content
See it in action: Demand for anime content soars
Beginner
Globalization and the travelability of content
See it in action: Netflix’s Biggest Advantage Is Foreign Language TV
Beginner
Talent Demand
Introducing Talent Demand: The Power of Japanese and South Korean Talent
Beginner
Talent Demand
See it in action: How should talent be paid for streaming?
Beginner
Miscellaneous
Measuring the success of children’s content featuring "CoComelon"
Intermediate
Affinity, longevity and advanced context analysis
Understand affinity as a means to uncover audience preferences
Intermediate
Market shares and advanced platform analysis
Using demand to determine who's winning the battle for audience attention
Intermediate
Market shares and advanced platform analysis
Measuring the power of original content for defined platforms
Intermediate
Market shares and advanced platform analysis
Measuring the power of original content for combined platforms
Intermediate
Market shares and advanced platform analysis
See it in action: The consolidation of two powerhouse content dealers
Intermediate
Market shares and advanced platform analysis
Editorial: Sr. Strategy Analyst Julia Alexander on Disney+’s global success
Intermediate
Monetizing Talent Demand
Leveraging talent demand data to drive compensation conversations
Advanced
Release strategies, windowing & platform fit
Editorial: “Netflix invented the ‘binge watch’ - now it must die”
Advanced
Global Expansion
Creating sustainable growth using demand-driven pathways
Advanced
Demand and Investment
Harness global content supply and audience demand to deliver Alpha