Insights

Genre Demand in Europe

19 June, 2017

In this recent report we analyze how popular dramas are in Europe as well as which European markets have the highest demand for factual entertainment. Please download this report here: Genre Demand in Europe

The key findings have been presented below.

How popular is drama in the United Kingdom, France, Germany, and Poland?

  • In Europe, the United Kingdom has the highest demand for dramas with an average of 3.528 Demand Expressions per 1,000 capita.
  • Germany is second with 3.356 Demand Expressions per capita.
  • Poland and France rank 14th and 15th, respectively, in terms of demand for dramas in Europe.
  • However, drama is the most popular genre by average demand in Germany, Poland, and France, while sport-related shows are the most popular genre in the United Kingdom.

Which European market has the highest demand for factual entertainment?

  • The United Kingdom has the highest demand for factual content with an average of 1.029 Demand Expressions per 1,000 capita.
  • In general, Northern European markets have more demand for factual content than Southern European countries.
  • Of the major markets considered, only the United Kingdom and Germany rank within the top 15 countries by demand for factual content.

Please download this report here: Genre Demand in Europe

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