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Presented below is the section for the United Arab Emirates from The Global Television Demand Report. Enjoy!

United Arab Emirates genre and subgenre preferences for series

• The UAE had the second largest share of demand for crime content in this report. 17.9% of demand for shows was for a crime series in Q1 2024.
• 11.3% of demand for series was for a romance show in the UAE This was below the global share of demand for this type of content, 14.6%.
• The UAE had the second largest share of demand for game shows across markets in this report. The 5.3% of demand for shows in his genre was also above the global share of demand for game shows (4.1%).

• Performance content had exceptionally high demand in the UAE 3.3% of demand for series was for this subgenre which is well above the share of supply these titles account for (1.1%).
• Teen series look to be oversaturated in the UAE where they account for 1.2% of titles but only drive 0.9% of demand for series.
• The late-night talk show format found fans in the UAE, one of only two markets in this report where the subgenre accounted for over 1% of demand for series. This is well above this subgenre’s 0.2% of supply, indicating room to expand.

United Arab Emirates originals share of demand and demand distribution

• HBO ranked second in terms of demand share for its original series in the UAE with 5.9% of demand for series being for an HBO show. This was a higher rank for the channel than in any other market in this report.
• Sony Entertainment Television was able to break into the top 15 channels by demand share in the UAE with a 1.9% share of demand for the quarter. This was the only market in this report where shows from this Indian channel reached this level of demand.
• Original content from Shahid accounted for 1.8% of demand for all shows in the UAE in Q1 ranking among the top platforms here for the quarter. However, this was still a much smaller demand share for Shahid than in other markets in the region like Saudi Arabia and Egypt.

• The Iraqi series, Abjad Hawas (ابجد هوس ) premiered in March for Ramadan and had ranked higher in demand in the UAE than in any other market in this report.
• Kurulus: Osman, which just finished releasing its 5th season in June, ranked as the fourth most in-demand show in the UAE in Q1 2024.
• Indian content travelled well to the UAE SAB TV’s long-running Taarak Mehta Ka Ooltah Chashmah and Amazon Prime Video’s new original, Indian Police Force, both ranked higher here than in any other market in this report.

Top series in the United Arab Emirates

Here are the top 20 most in-demand series in Q1 2024 in the United Arab Emirates across all platforms:

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