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The state of streaming and TV in Peru Q2 2022: Disney, Netflix, Las Estrellas, Cartoon Network, Nickelodeon and América Televisión

6 July, 2022

Wondering who is winning in the streaming wars in Peru in Q2, 2022?

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Presented below is the section for Peru from The Global Demand Report. Enjoy!

Peru Genre and Subgenre Preferences for Series

  • Children’s series were very popular in Peru in Q2 2022. The 19.5% share of demand for the genre was more than double the global share of demand (6.9%).
  • Drama was the most in-demand genre in Peru in this quarter. However, the 32.7% share of demand for this genre was below its global share of demand (39.1%).
  • Peruvian audiences gave the lowest share of demand for the documentary genre in this report (0.8%).
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  • Japanese Animation, School and Soap Opera ranked closely as the three most in-demand subgenres in Peru for the quarter.
  • As the 3rd most in-demand subgenre this quarter, Soap Opera ranked higher in Peru than in any othermarket in this report.
  • The Pre-School subgenre ranked higher in Peru than any other market in this report.
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Peru Originals Share of Demand and Demand Distribution

  • Disney content was very successful in Peru in Q2 2022. Peruvian audiences gave the highest share of demand for the platform’s originals (8.6%) in this report.
  • Series from Fox were especially unpopular in the Peru where they accounted for their lowest demand share in this report (2.0%).
  • Content from CBS had its second smallest demand share in Peru this quarter with 2.1%-less than half of the platform’s global share of demand (4.8%).
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  • Children’s shows were in high demand in Peru. My Little Pony: Friendship is Magic (13.03x), PAW Patrol (11.94x), El Payaso Plim Plim: Un Héroe del Corazón (11.66x) and Peppa Pig (11.61x) were four of the top five most in-demand shows in this market in Q2 2022.
  • Yo Soy, from Latina Televisión, was the most in-demand reality show with Peruvian audiences where it had 9.52 times the average series demand.
  • Better Call Saul was the highest ranked series from AMC in Peru in this report with 8.36 times the average series demand.
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Top Series in Peru

Here are the top 20 most in-demand series in Q2 2022 across all platforms and networks in Peru:

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