Insights

The state of streaming and TV in Venezuela Q1 2022: Disney, Netflix, HBO, Las Estrellas, and Telemundo

1 April, 2022

Wondering who is winning in the streaming wars in Venezuela in Q1, 2022?

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Presented below is the section for Venezuela from The Global Demand Report. Enjoy!

Venezuela Genre and Subgenre Preferences for Series

  • Venezuelan audiences gave the largest share of demand to children series this quarter. The 18.9% share of demand for the genre was much higher than its global share of demand (6.9%).
  • Animation is a popular genre in Venezuela. The 12.9% share of demand for the genre is higher than the global share of demand (10.8%).
  • The share of demand for horror (0.8%), reality (7.2%), comedy (8.4%) and documentary (1.2%) content in Venezuela were the smallest in this report
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  • Soap opera was a uniquely successful subgenre in Venezuela this quarter. Soap opera was the most in-demand subgenre in the market. Venezuela, India and Portugal were the three markets in this report where soap opera ranked in the top ten most in-demand subgenre.
  • Venezuela was one of four markets (along with Brazil, India and Thailand) in this report where romantic drama ranked in the top ten most in-demand subgenres.
  • Venezuela was the only market in this report not to rank crime drama as one of the top three most in-demand subgenres in the quarter.
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Venezuela Originals Share of Demand and Demand Distribution

  • Netflix had the smallest share of demand in this quarter in Venezuela. The 6.7% share of demand was well below the average for Netflix (10.4%).
  • Disney and Cartoon Network were both very successful in Venezuela in this quarter where they reached their largest share of demand (7.8% and 4% respectively) in this report.
  • Venezuela is a very competitive market, crowded with strong local players. Netflix, HBO, CBS, NBC and FOX each had the lowest demand share in this market in Q1 2022.
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  • Children’s titles Paw Patrol (14.61x), Peppa Pig (12.53x) and El Payaso Plim Plim: Un Héroe del Corazón (11.11x) were the top three most in-demand shows in Venezuela in Q1 2022
  • Attack on Titan, from MBS, was the most in-demand animation series in Venezuela this quarter with 10.39 times the average series demand.
  • Spanish language reality from Telemundo Caso Cerrado did well in Venezuela. It ranked as the 11th most in-demand reality series in Venezuela in Q1 2022.
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Top Series in Venezuela

Here are the top 20 most in-demand series in Q1 2022 across all platforms and networks in Venezuela:

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