There’s a correlation between Netflix’s fantastic originals shows and its rising share price

Netflix says originals are key to its future. This year alone, the streaming-video giant plans to spend $6 billion to create 1,000 hours of original programming. This makes sense because Netflix originals like Narcos and Luke Cage, which are produced or streamed exclusively by the platform, have driven sign-ups, the company has said.
But are originals driving Netflix’s stock price? Researchers at Parrot Analytics took a closer look to find out.

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Read on: Quartz