Insights

TV Demand Last Week (Oct 4 2018): American Vandal and why Americans watch new shows

4 October, 2018

In this episode of TV Demand Last Week we take a look at Netflix’s American Vandal which registered a 155% increase during the week of the second season premiere. We also look at our latest study across that uncovers why Americans try a new TV show.

Visit the publisher's website to read this article.



Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 90,000+ talent in 50+ markets across all platforms
Rank 65k+ TV shows and 60k+ movies in 50+ markets across all platforms

FREE REPORT: Future of Entertainment Analytics

  • $800 M+ revenue wins documented in real-world case studies
  • 4× renewal accuracy & 7× sharper hit forecasts than industry norms
  • End-to-end ROI blueprint - from concept greenlight to long-tail monetization