Insights

TV series demand across all television platforms for the U.S. (26 November - 02 December, 2022)

5 December, 2022

Image: Wednesday, Netflix

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This week, 26 November - 02 December, we saw demand for several shows in the overall rankings drop considerably. This could be explained by audience attention shifting towards shows in the streaming original rankings. While The Walking Dead remained at the top of the chart this week as well, demand for the series fell by 9% - giving it 70.1 times the demand of the average series in the U.S. As mentioned last week, the show had taken the top position after airing its series finale on November 20, signalling the end of The Walking Dead after twelve years.

Sesame Street was one of the few shows that actually moved up the rankings this week despite seeing a decline in demand. The animated show moved up to sixth place in the rankings and had 50.2 times the average series demand. Interestingly enough, three of the four shows that moved up the rankings this week were animated series. Rick and Morty was another show that also moved up to take seventh place in the rankings, with 48.5 times the average series demand.

Next, we saw My Hero Academia also move up the rankings to grab ninth place on the chart with 48.4 times the demand average. YTV’s MHA was the only show this week that actually had an uptick in demand, although it was a minor 3% increase. Very recently, it was also announced that Fortnite would have a crossover with My Hero Academia in chapter 4. As more data begins to come in over the next few days, it is likely that we might see another small spike in the demand for the series. Rounding out the overall top 10 shows this week, we see AMC’s Breaking Bad in tenth place with 48.3 times the average series demand - a 14% decline in demand which led to the series sliding to the bottom of the rankings this week. It’s likely that the series will slide off the charts over the next few weeks as audience attention continues to move away from the show and its prequel.

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Stranger Things continued to lead the streaming originals rankings with 65.7 times the average series demand this week as well. The show has had a formidable level of demand over the last few months and seems to still be commanding strong audience attention in the U.S. Next in the rankings we see Netflix’s Wednesday up in second place with 41.7 times the average series demand. The show has been getting a lot of attention lately, especially after Netflix announced that it broke viewership records (more than even Stranger Things) in the first week since its premiere. While Wednesday did have a 45% increase in demand and some impressive numbers this week, time will tell if it really is on the same level as Stranger Things.

HBO Max’s Titans managed to hold on to its spot in third place as well, with another 3% increase which made it 39.5 times more in demand than the average series in the U.S. In fourth place was Disney+’s The Mandalorian with an almost 8% increase in demand. The show has seen some attention lately thanks to Lucasfilm’s announcement of the new season’s release dateAndor may have ended for now, but Disney+ still has plenty more content in the works to retain its viewers.

After a meteoric rise that pushed it up to fifth place in the rankings last week, 1899 slid down to seventh place in the rankings due to a 12% decrease in demand. As we enter the holiday season it is likely that 1899 will slide off the rankings with audiences directing their attention to Christmas movies and specials. Prime Video’s The Peripheral made its way back up the rankings in tenth place with a 7% increase in demand. The small spike came after the series aired its season finale on December 02, concluding its fairly successful run. We might see another increase in demand for the show next week as more viewers tune in to the series and catch up to the finale. 


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