Insights

U.S. television audience demand charts (27 October – 02 November, 2019)

4 November, 2019

Image: BoJack Horseman, Netflix

There’s no change at the top this week: all shows that had the ten highest television demands in the US last week, return this week. The most demanded show by US audiences remains Netflix’s Stranger Things, followed by Nickelodeon’s Spongebob Squarepants.

Outside the top two there are some ranking changes, with HBO’s Game Of Thrones this week’s biggest mover. Demand for the fantasy series surged by 34% from last week and it rose to third most demanded from seventh. Although the show has concluded, fans are eagerly awaiting more content in the GoT universe. This week, HBO announced that although one prequel series starring Naomi Watts has now been cancelled, another called House Of The Dragon has received a full series order.

The next largest demand rise is for DC Universe’s Titans. The superhero show has 4.4% more television demand that last week and rose from 10th to 8th. The episodically released streaming original is moving towards its Season 2 finale.

In digital originals this week, the big change is Netflix’s BoJack Horseman. The first part of the show’s final Season 6 was released on October 25th. As a result, the animated dark comedy has nearly doubled in demand from last week, rising nineteen places. Currently, BoJack Horseman has nearly 35 times the demand of the average title in the USA.

However, it seems like BoJack’s success has impacted another Netflix adult animation. After a three-week streak in the top three, Big Mouth has dropped to 9th this week with 16.4% less demand.

Finally, Hulu’s series Castle Rock continues to rise. Last week, after the debut of Season 2 it gained 44% more demand to enter the top ten. This week, the horror show gained a further 22% and moved from 8th to 4th. By being based on existing IP – the Steven King book Misery – the season had a built-in audience. While this week’s continued increase could be due to Halloween boosting television demand for horror, it is more likely be due to positive word of mouth spreading beyond the initial fanbase. We will know for sure if the increased demand is sustained into November.

Other insights you may enjoy


Demand360 Lite screenshot

DEMAND360LITE

Gain unprecedented access to market-specific TV series demand data and consolidated insights on global industry trends

Earth

Rank 15,000+ TV shows in 46 markets across all platforms.

Analytics chart

Discover consolidated insights on global television trends.

Strategy board

Exclusive analyses on global , regional and local content and audience trends.

The Global Television Demand Report 2020

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription