Insights

Variety Gauges Content Demand in Asia with Parrot Analytics

14 October, 2015

We worked with Variety to find out the type of content that is resonating in Asia to help studios with their licensing strategies using Demand Rating™. Find out the genre trends and demand market share of the top studios behind the most in demand content in China, South Korea and Japan in Variety’s Data Dive this week!

Visit Variety to read this article.


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 50,000+ talent in 50+ markets across all platforms
Rank 30k+ TV shows and 20k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Released each quarter covering 10 global markets
  • Special section on the United States streaming landscape
  • Catalog analysis, pricing power, bundling & franchises
  • Insights to help you understand the economics of streaming
  • Available for FREE with a DEMAND360LITE subscription