Insights

Why Love is Blind is a Big Deal | 3 Lessons to Learn from Netflix’s Success

12 March, 2020

Parrot Analytics quantifies the attention economy to provide a 360 degree view into the fragmented TV ecosystem to identify the X-factor that leads to a show’s success. In this piece, we review the Netflix original, Love is Blind, to reveal insights into making the next hit-show.

Whether or not love is truly blind, Netflix's Love is Blind reveals 3 lessons:

1) Use culturally-relevant concepts

2) Experiment with release strategies

3) Leverage emerging opportunities for content

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