Industry News

Broadcasters Promote Cloud For Big Data Integration at IBC

Congratulations to TV Globo’s for taking out the Best Conference Paper Award at IBC 2017 this year, examining how big data analytics is finally delivering significant benefits across key sectors. The paper also discusses the potential of big data applications, including Parrot Analytics demand data which helps TV Globo to map new trends and identify content production opportunities worldwide.

Visit The Broadcast Bridge to read this article.

The global attention measurement platform


Monitor global content trends across 100+ platforms for 10,000+ TV shows in 38 markets and gain access to exclusive reports and analysis.

USD per month
Pay yearly (Save 40%)

Why get TV360 Monitor?

  • Get access to comprehensive TV analytics
  • Stay on top of global TV market trends
  • Learn from exclusive reports and whitepapers.
  • Save time with one curated feed of TV industry news.
  • Follow and get ahead of OTT platform insights.
  • Improve your understanding of advanced TV metrics.