Industry News

Cable, Digital Execs Talk Rising Costs of Television Production, Marketing

11 September, 2017

Courtney Williams joined Variety executive editor Debra Birnbaum to co-moderate this year’s Entertainment and Technology Summit where the rising costs of television production and marketing was a key theme: Netflix has shifted the balance of power in the television universe, pouring money into original programming and handing out generous straight-to-series orders. But Kevin Reilly, president of TNT and TBS, believes that there is an upside to Netflix’s tactics for linear and digital competitors.

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