Industry News

Disney+ and Hulu keep the Mouse House thriving in streaming

12 August, 2021

The Hollywood adage goes that content is king. That may not be precisely true anymore as ownership and distribution have taken on new importance in the streaming age. But content remains a vitally necessary element of the equation. If you don’t deliver programming that cuts through the clutter of the zeitgeist — which now includes more than 500 scripted series and more than 1,000 theatrical releases per year — you don’t have anything.

On that front, Disney appears to be dominating through its wide-ranging content platforms and gaining traction in the ever-prevalent streaming wars. The company leads the American entertainment industry in corporate demand share while Disney+ has become the third most in-demand platform for original content in the U.S. and around the world behind Netflix and Amazon Prime Video, according to data firm Parrot Analytics.

Visit Observer to read this article.

Other insights you may enjoy

Demand360 Lite screenshot


Gain unprecedented access to market-specific TV series demand data and consolidated insights on global industry trends


Rank 15,000+ TV shows in 46 markets across all platforms.

Analytics chart

Discover consolidated insights on global television trends.

Strategy board

Exclusive analyses on global , regional and local content and audience trends.

The Global Television Demand Report 2021

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription