Before the chaos-infested year of 2020 took off in all of its grim glory, the Marvel Cinematic Universe had already positioned itself to tackle new terrain. With the release of 2008’s ‘Iron Man,’ Marvel Studios president Kevin Feige introduced the world to a new kind of superhero film experience that would blend each and every fan-favorite hero into one seamless universe of movies. Over the course of 20 films and 11 years, the MCU expanded not only the vibrancy of its film catalogue, but the concept of what a movie franchise can become.
The unprecedented prowess of the Marvel Cinematic Universe is exhibited in other film franchises’ assimilation to the “cinematic universe” formula as Warner Bros.’ DC Extended Universe and Paramount’s ‘Transformers’ Universe coalesced following the record-breaking box office hits of ‘The Avengers’ and ‘Iron Man 3.’ Despite the influx of challengers, no other studio was as prosperous as Marvel was over its first decade of superhero spectacle, reaping in billions of dollars at the global box office. Change inevitably arrived for the MCU with ‘Avengers: Endgame,’ a film that was set to be the finale of the Marvel universe we had grown accustomed to.
Visit Hollywood Insider to read this article.
