Industry News

Exclusive: Ted Lasso's 2nd season is a big hit for Apple TV+

26 July, 2021

Season two of Apple's hit comedy "Ted Lasso" debuted as one of the most in-demand TV shows in the U.S. and globally over the weekend, according to data from Parrot Analytics provided exclusively to Axios.

The comedy is Apple's first major hit since introducing Apple TV+ in 2019. Unlike many of the popular series taking off on other streaming services, it isn't a super hero show.

Parrot's data shows that Ted Lasso has been a huge driver of Apple TV+’s "demand share" growth in the U.S. and worldwide over the last year.

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