Industry News

HBO Max and HBO reached 73.8 million subscribers in Q4 2021

26 January, 2022

In its fourth-quarter results, AT&T disclosed total global HBO Max and HBO subscribers of 73.8 million, up 13.1 million year over year, while domestic subscribers were 46.8 million, up 5.3 million for full year. In total, direct-to-consumer subscription revenues were up 11.5% in the fourth quarter.

Consolidated revenues for the fourth quarter totaled $41.0 billion versus $45.7 billion in the year-ago quarter, down 10.4% “reflecting the impact of divested businesses, mainly US Video in the third quarter and Vrio in the fourth quarter, and lower Business Wireline revenues,” the company said. Decreases were partially offset by higher WarnerMedia revenues, including a partial recovery from prior-year pandemic impacts.

“A year and a half ago, we began simplifying our business to reposition AT&T for growth and we’re extremely pleased with how we’ve executed on that commitment. We ended 2021 the way we started it – by growing our customer relationships, running our operations more effectively and efficiently, and sharpening our focus. Our momentum is strong and we’re confident there is more opportunity to continue to grow our customer base and drive costs from the business,” said John Stankey, CEO of AT&T.

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