La casa de las flores, una oportunidad bien aprovechada por Netflix

Alejandro Rojas, our regional director for Latin America, explains the successful “empty spaces” strategy used by Netflix with its new original Mexican production, La cana de las flores. Although the official viewing figures are and will remain a mystery, it is clear that Netflix hit the nail on the head – the show has had a great impact on national and international territories. Our data reveals that in Mexico the Manolo Caro series was the most in-demand digital original and the second most in-demand series overall for the week of August 15-22.

Visit Todo TV to read this article.

The global attention measurement platform

Monitor

Monitor global content trends across 100+ platforms for 10,000+ TV shows in 38 markets and gain access to exclusive reports and analysis.

$59
USD per month
Pay yearly (Save 40%)

Why get TV360 Monitor?

  • Get access to comprehensive TV analytics
  • Stay on top of global TV market trends
  • Learn from exclusive reports and whitepapers.
  • Save time with one curated feed of TV industry news.
  • Follow and get ahead of OTT platform insights.
  • Improve your understanding of advanced TV metrics.