Industry News

“Michael Jordan is on top again”: The Last Dance, based on the NBA legend, was the most-watched documentary series of the year 2020

1 May, 2021

The Last Dance is now as popular as world-famous shows like Friends. This was revealed by a study done on the Michael Jordan doc-series.

The Last Dance serialized some of the most popular unreleased Michael Jordan footage in human storage. It placed MJ squarely on top of most people’s sporting GOAT lists, and with good reason.

There may have been players who’ve impacted their own games, but no single player can claim to rival MJ’s influence. At the peak of his powers, Michael Jordan was a brand name known to practically every American. Jordan’s fadeaway shots, mid-range pullups, breakaway transition dunks and posterizers were all the stuff of legend. There was a reason that MJ was marketed as much as he was – His Airness married grace to power and skill in a fashion hitherto unseen.

Visit The SportsRush to read this article.

Other insights you may enjoy


Get a glimpse into the future of global audience demand measurement with TV and talent audience demand data and consolidated insights on global entertainment industry trends.

Exclusive global, regional and market-specific content and talent analyses
Rank 10,000+ talent in 50+ markets across all platforms
Rank 18,000+ TV shows in 50+ markets across all platforms

The Global Television Demand Report 2021

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription