Industry News

‘Moon Knight’ is the biggest show on Earth — but it's not enough for Disney+

29 April, 2022

Marvel Studios’ newest TV show "Moon Knight" has quickly become the biggest show in the world since its release March 30, according to Parrot Analytics. 

While that sounds promising on the surface, it shouldn’t really come as a surprise considering that all of Marvel’s Disney+ TV shows have reached the top spot as the most popular show in the world. The issue is that even though these shows have been as popular as even Disney could expect, they don’t seem to be drawing in many new subscribers anymore.

One of the potential reasons that Disney+ has seen its subscriber growth start to slow down is that all of the major Marvel fans are likely already subscribers. And while families with kids have been drawn to the service for its family-friendly content, older subscribers are seem more interested in channeling their streaming service budget toward alternatives with more mature content, like HBO Max or Shudder.

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