Industry News

Netflix’s ‘The Kominsky Method’ Sees Demand Spike for Globe Winners

7 February, 2019

Media Play News covered our analysis of the impact that the Golden Globes had on the winning TV series for this year’s award show. By comparing baseline demand with the demand peak for each show that immediately followed the ceremony, the show that gained the biggest increase in Demand Expressions was Netflix’s “The Kominsky Method,” which after the results were announced, gained 216% in demand compared to its baseline demand. The second-biggest increase from the award win was for FX’s “American Crime Story: The Assassination of Gianni Versace,” which gained 151% additional DEx.

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