Industry News

Ode to Joy: Kids are hungry for joyful shows

14 December, 2021

After nearly two years of lockdowns, social distancing measures and worrying statistics around anxiety and mental health, kids are looking for things that make them happy. In this new three-part series, Kidscreen is exploring the concept of joy—who’s demanding it, and how producers are delivering it. Kicking things off, we look at this opportunity from the audience’s POV. 

Feel-good family shows that focus on joy and make kids happy are more in demand globally right now than other types of content, according to exclusive new research from Parrot Analytics.

Of the shows it analyzed, Parrot found that feel-good shows were 1.93 times more in demand than the average kids show.

Visit Kidscreen to read this article.

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