Industry News

Parrot: contents in Spanish are increasingly demanded internationally

6 December, 2018

Demand for Latin American content has grown in several markets around the world. Our LatAm Regional Director, Alejandro Rojas explains to ttvnews that “There is a lot of competition for audience’s attention and in that competition the way to differentiate is to understand what the audience prefers. We are a part of being able to understand that and we feel that our mission is also to help in all that creation process so that final the contents are better.”

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