Industry News

The Office Streams Grew 39% After Switching to Peacock

29 January, 2021

Usage of “The Office” among Peacock users is high – maybe even higher than it was on Netflix, said NBCUniversal CEO Jeff Shell during the company’s 4Q20 earnings call. While Shell didn’t offer numbers (though Parrot Analytics reports that the first 3 days on its new home, demand for “The Office” was 39% higher compared to the last day it was available on Netflix), he said the comedy is driving viewership of other serie

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