Industry News

Watch parties and K-pop. How San Mateo streamer Rakuten Viki is growing in a pandemic

22 July, 2020

“In fact, Viki houses three of the four most in-demand Korean-language series with U.S. audiences,” said Alejandro Rojas, director of applied analytics at Parrot Analytics. “As the streaming market gets more crowded and competitive, personalized curation of foreign content is a successful strategy to cut through the clutter.”

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