Industry News

What killed the fight scene? And is it finally coming back?

16 January, 2024

There’s a chance that the next wave in entertainment is actually one back towards the grounded, acrobatic, and often brutal on-screen fight scenes we left behind. It’s not just a craving from audiences for physicality, whether it’s violent or erotic. Another important dimension to consider here is the return of Asian cinema, though in ways that aren’t exactly as obvious as they were in the early-2000s. 

Julia Alexander, the director of strategy for audience measurement firm Parrot Analytics, says that the influence of anime and Korean dramas, particularly on streaming, is clearly having an impact on American action properties. 

“These anime-style fights, which are heavily martial art-inspired, and obviously, nearly impossible to do in real life . . . [American studios are] trying to replicate it,” she says. 

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