Industry News

Zendaya is the most popular actor in the world and propelled 'Euphoria' to new heights, according to new data

2 March, 2022

HBO's "Euphoria" saw a massive jump in popularity during it second season, which ended on Sunday. Its star, Zendaya, is a big part of that.

The actress, who also recently appeared in "Spider-Man: No Way Home," is the most in-demand actor in the US and worldwide, according to Parrot Analytics. The data company measures audience demand, which accounts for engagement with and interest in, or overall popularity, of a series, movie, or celebrity. 

Zendaya's demand hit its highest level yet during the second half of "Euphoria's" latest season.

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