Our 40 page in-depth whitepaper, available on a DEMAND360 subscription, takes a comprehensive look at OTT market share trends across Latin America and Spain, which were captured using Parrot Analytics' global cross-platform OTT TV analytics capabilities.
The MIP Cancun 2023 Whitepaper by Parrot Analytics utilizes the full global TV analytics dataset, which is comprised of 3.5 trillion data points across 100+ languages in 100+ countries.
Market-specific domestic TV Insights:
For the following countries included in this report - Argentina, Brazil, Chile, Colombia, Mexico and Spain:
- We reveal the SVOD market share in each of the six markets for the major platforms including Netflix, Amazon Prime Video, Hulu, Disney+, Apple TV+, HBO Max, and Paramount+ based on audience demand for each platform's streaming originals in the first half of 2023.
- Discover how SVOD market share trends have changed, including the launch of new platforms HBO Max, Disney+, Apple TV+.
- Discover which genres resonate the most with local audiences compared to the global average.
- Discover the whitespace opportunites in each of the six markets based on the supply and demand analyses conducted.
- Discover the top 20 shows for each country, across all platforms and genres including network shows, and a selection of 5 shows of interest.
This report is only available on a DEMAND360 subscription.
