Insights

Amazon OTT Measurement for the US TV Show Top 10 & More (August 27 – September 2, 2017)

4 September, 2017

It is now possible to understand the popularity TV series thanks our Netflix, Hulu and Amazon OTT measurement system, which is able to track the demand for television shows on all linear and non-linear networks, including SVOD. This week, Ozark had 32% greater demand than Marvel’s The Defenders. The Defenders is still the #4 most in-demand digital original series in the US this week, despite demand for the superhero series falling by 125% compared to last week. Nevertheless, The Defenders still had 29% higher demand than The Handmaid’s Tale, which fell to #6.

Netflix‘s Narcos released new episodes recently, but its demand did not exceed that of Stranger Things, which is likely to increase further next month with the second season premiering on October 27. The only other new show in the top ten is Netflix’s Disjointed, which rose up in the ranks to #5.

While HBO’s Game of Thrones is still the most in-demand series, the third season of Adult Swim’s Rick And Morty has resulted in its demand growing 13% compared to last week; the show now ranks second overall. Several shows in the top ten such as FX’s American Horror Story, Showtime’s Twin Peaks and CBS’s The Big Bang Theory reappeared in the chart this week despite the fact that they are not airing, possibly due audience anticipation and excitement for new episodes: Twin Peaks is set to premiere September 3. The popularity of Netflix’s movie Death Note has apparently spilled over to the original Japanese anime series, which now ranks sixth overall this week.


Other insights you may enjoy


Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.

Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms

The Global Television Demand Report

  • Truly understand the global SVOD originals landscape
  • Comprehensive platform market share benchmarks
  • Released each quarter covering 10 global markets
  • Get exclusive access to our comprehensive reports
  • Available for FREE with a DEMAND360LITE subscription