Insights

Animation Landscape and Opportunities

17 August, 2020

Animation is a large and diverse category of content. Here we detail the competitive landscape as well as provide insight into targeted opportunities in this area. Questions answered include:

  • Which types of animated content capture the largest share of audience attention?
  • How do different animated subgenres perform around the world?
  • Which markets have the highest demand for Japanese anime and which titles are driving this trend?
  • What creative elements of animated comedies are safe bets and which are differentiation opportunities?




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