Insights

Argentina television and streaming market share analysis Q1 2024: Netflix, Max, Prime Video, Disney+, Paramount+, PlutoTV, AppleTV+ and Vix

19 June, 2024

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Presented below is the section for Argentina from The LATAM Quarterly Television Demand Report. Enjoy!

Argentina share of demand for platform

  • In Argentina, Apple TV+ surpassed Vix demand share by generating its highest rate across the region.
  • Star+ also has its highest demand share in Argentina. Among the releases of the quarter, the American drama Grey's Anatomy and the Argentinian Terapia Alternativa are the platform's highlight.
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The most in-demand titles that premiere/had new season in Q1 2024

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  • As happened in the Latin American average, Hazbin Hotel and Grey's Anatomy are the most in-demanded titles in Argentina.
  • True Detective stands out in Argentina by reaching the Top 3, what didn't happen in other markets.

Top series in Argentina

Here are the top 15 most in-demand series in Q1 2024 in Argentina across all platforms:

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