Insights

Mexico television and streaming market share analysis Q1 2024: Netflix, Max, Prime Video, Disney+, Paramount+, PlutoTV, AppleTV+ and Vix

19 June, 2024

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Presented below is the section for Mexico from The LATAM Quarterly Television Demand Report. Enjoy!

Mexico share of demand for platform

  • Vix generated its highest demand share in Mexico, surpassing Paramount+, Pluto TV and Apple TV+ rates.
  • Although Paramount+ has a lower demand share than Vix, which didn't happen in the other markets of the region, its rate in Mexico is the highest across the Latin American countries analyzed.
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The most in-demand titles that premiere/had new season in Q1 2024

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  • Considering Latin American countries, Mexico was the market where Hazbin Hotel had its highest demand. Globally, the country became the seventh-largest market for the series.
  • Godzilla x Kong was also a highlight in the market, the movie generated its highest demand in Mexico considering the Latin American region. Additionally, the movie had Mexico as the market with the second-highest demand across the world, only behind the United States.

Top series in Mexico

Here are the top 15 most in-demand series in Q1 2024 in Mexico across all platforms:

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