Insights

TV Demand Measurement United States Top 10 (03 – 09 April, 2016)

Image: 11.22.63, Hulu

Parrot Analytics has introduced global TV demand measurement to enable the measurement of entertainment content across all platforms in 100+ markets.

Top 10 Digital Originals:

For the first time, a Hulu show has captured American audiences’ imagination and has taken the top spot on the SVOD top 10 list. 11.22.63, a Hulu original thriller starring James Franco, becomes the most in-demand SVOD series in the US last week.

Another recent Hulu title, The Path, is the fifth most popular SVOD title, making it the first week that Hulu has had two titles in the top ten.

Amazon’s recent release, Bosch, has dropped out of the top ten, leaving The Man in the High Castle as Amazon’s only representative last week as its most in-demand show.

Top 10 Overall:

The season finale of The Walking Dead has pushed the the number one show to even higher heights of audience demand, with over 70 million Demand Expressions™.

The series finale of American Idol has also lifted it to be the second-most in-demand show overall.

11.22.63 is the only SVOD show in the overall top 10, as demand for Daredevil has fallen since last week.

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