Insights

TV Popularity: The United States Top 10 (July 2 – July 8, 2017)

A mixture of new and returning series dominate both the digital original chart and the overall chart in the United States TV popularity charts this week. The top three positions remain unchanged compared to last week with demand for The Handmaid’s Tale from Hulu falling by approximately 11% compared to last week. Three new titles appeared this week: Netflix’s GLOW and Castlevania and YouTube Red’s Escape the Night. Netflix’s GLOW is a fictionalized account of the 1980s syndicated women’s professional wrestling circuit; the dramedy series (which is based on a documentary) had 39% more demand than Netflix’s House of Cards.

Meanwhile Castlevania, based on a Japanese video game franchise, has leaped onto the #9 most in-demand spot in the US. The original animated series was already renewed for season two on the day of its series one debut. Finally, YouTube Red’s Escape the Night has started airing new episodes on June 22 for season 2. Elsewhere in the top ten, the new season of Netflix’s The Ranch has gained recognition, ranking above Marvel’s Iron Fist; the superhero series’ demand fell by 5% compared to last week.

On the overall TV popularity measurement chart this week, Netflix’s Orange is the New Black made an appearance at 10th place. There is a new entry this week: ABC’s America’s Funniest Home Videos. The video clip series, which has been on the air since 1989, ranked ninth by demand.

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