Industry News

Saudi Arabia's latest move to diversify from oil? Building a big theme park

22 March, 2024

The Japanese manga and cartoon was created by Akira Toriyama, who recently died at age 68, and is one of the most popular fictional properties in the world. In January, the research firm Parrot Analytics named the Dragon Ball universe’s Dragon Ball Z as the most in-demand “legacy series” (or show that ended more than 20 years ago) on the planet. Saudi Arabia has been doing everything in its power to figure out a way to make money from something else. One of those gambits is tourism, and as part of a bid to bring more visitors to the kingdom, the Wall Street Journal reports that Saudi Arabia is building the world’s first Dragon Ball theme park.

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