Streaming Economics
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Explore our linear-network glossary - the definitive playbook of carriage economics, audience valuation, and ad-market strategy that safeguards revenue in a rapidly shifting media landscape.
Adapt to the streaming era
How can I back up greenlighting decisions with data?
Assess the performance of a genre and comp titles in different markets to see if demand is growing. Understand if a genre is consistently performing or if it shows signs of saturation.
How can I expand my content library and distribution network?
Identify content pairings that drive cross-viewership between flagship shows and niche programming. Determine which linear properties should be bundled with digital offerings.
What are the best shows to acquire for my linear network?
Understand different audience preferences by market, and which genres and markets present an opportunity for content development or acquisition. Understand how local content is performing globally and how competitive each platform’s content slate is.
How do I know which content is trending with different audiences?
Access the largest audience behaviour data set combined with demographic and sentiment insights - all in one place. Our global measurement standard gives you a holistic view of what’s trending in which markets, across all platforms - broadcast, pay TV or OTT.
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