Streaming Economics
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Explore our linear-network glossary - the definitive playbook of carriage economics, audience valuation, and ad-market strategy that safeguards revenue in a rapidly shifting media landscape.
Adapt to the streaming era
How can I back up greenlighting decisions with data?
Assess the performance of a genre and comp titles in different markets to see if demand is growing. Understand if a genre is consistently performing or if it shows signs of saturation.
How can I expand my content library and distribution network?
Identify content pairings that drive cross-viewership between flagship shows and niche programming. Determine which linear properties should be bundled with digital offerings.
What are the best shows to acquire for my linear network?
Understand different audience preferences by market, and which genres and markets present an opportunity for content development or acquisition. Understand how local content is performing globally and how competitive each platform’s content slate is.
What is resonating with different audiences across markets?
Access global audience behavior, demographic, and sentiment insights in one place to see what is gaining traction by market, platform, and audience segment.
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Monetize audiences in today's attention economy with the industry’s most advanced supply and demand products.
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