Reveal hidden talent insights, through a combination of affinity and trait analysis, encompassing both global and market-based factors to determine who is truly worth an investment.

Capitalize on under-monetized categories and markets, discover new business opportunities and assess the strengths and weakness of the competition’s offerings.

Support casting decisions with empirical facts.

  • Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
    Create successful original productions with deep insights into character, talent, setting, plot, theme and genre preferences.
  • Acquire the best shows with the highest expected ROI by leveraging global TV demand data.
    Acquire the best shows with the highest expected ROI by leveraging global TV demand data.
  • Reveal hidden talent insights to determine who is truly worth an investment.
    Reveal hidden talent insights to determine who is truly worth an investment.
  • Inform agency strategy formulation with empirical content metrics to discover new business opportunities.
    Inform agency strategy formulation with empirical content metrics to discover new business opportunities.
  • Promote and market cast with confidence leading to increased prestige and industry impact.
    Promote and market cast with confidence leading to increased prestige and industry impact.

Solutions for Talent Agencies

TV360

The global attention measurement platform

TV360 quantifies global demand for content using the world’s largest audience behavior datasets. Our patented technology extracts signal from the noise on a daily basis to provide the first global content demand measure in all markets, for all languages, and across all platforms.

Concept Testing & Development

Concept Testing & Development

Find the best performing concepts with demand-driven concept testing and development. Apply talent demand to gauge future content performance.

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Talent Demand

Talent Demand

Reveal hidden talent insights with affinity and trait analysis, encompassing both global and market-based factors, to determine who is truly worth an investment.

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Programming & Acquisitions

Programming & Acquisitions

Leverage a return-focused selection criteria to maximizes value by only acquiring the content assessed to drive your commercial objectives.

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Finance and Strategy

Finance and Strategy

Capitalize on under-monetized categories and markets, discover new business opportunities and assess competitors’ strengths and weaknesses.

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Competitive Analysis

Competitive Analysis

Analyze your competitors’ content strategy by tapping into global demand benchmarks updated daily to understand market-specific content brand performance.

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What these guys do is bigger, better, more scalable than research we could possibly do — by orders of magnitude.

David Boyle
Executive Vice President, BBC Worldwide
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Trusted by the smartest minds in global media

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