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Presented below is the section for France from The Global Television Demand Report. Enjoy!
France genre and subgenre preferences
- Animated content accounted for 24.7% of demand in France in 2023. This is the second largest share of demand for animation across all markets in this report.
- Fantasy content resonates with French audiences. The fantasy genre was responsible for 22.5% of demandfor all shows in France in 2023–a larger share of demand for this genre than in any other market in this report.
- The action genre made up a larger share of demand in France in 2023 (31.9%) than it did globally (30.4%).
- Anime content excels in France where these shows account for nearly 9% of demand for all series. This is the highest share of demand for this genre in this report and is also significantly above the 3% share oftitles that these shows make up.
- Food and fashion, two genres you might expect to succeed in France, actually make up a smaller share of demand in here than in any other market in this report (1.0% and 0.2% of demand respectively).
- The politics subgenre has high demand in France where it accounts for 1.3% of demand for all series, which is more than in any other market in this report and more than twice the subgenre’s share of titles (0.6%).
France originals share of demand and demand distribution
- Netflix had a commanding lead as the platform with the largest demand share in France in 2023. 8.7% of demand for shows was for a Netflix original. This is down from the platform’s 9.1% share in 2022 however.
- The popularity of anime content in France was responsible for Tokyo MX reaching its largest share of demand in France in this report. 2.9% of demand for series was for a Tokyo MX original in 2023.
- Canal+ original series accounted for 2.8% of demand in France in 2023, just edging out TF1 whose original content was responsible for 2.7% of demand for the year.
- The globally popular children’s series, Miraculous: Tales Of Ladybug And Cat Noir, ranked highest in its home market as the fourth most in-demand show with 22.2 times the average series demand.
- The latest addition to the Walking Dead franchise, The Walking Dead: Daryl Dixon, follows the title character as he washes ashore in France. Setting the series in France has clearly caught the attention of local audiences. The show ranked higher in demand in France than in any other market in this report.
- Japanese anime is popular in France, but the success of Invincible (which ranked higher in France than elsewhere) seems to indicate that anime-inspired content also succeeds in this market.
Top series in France
Here are the top 20 most in-demand series in 2023 in France across all platforms:
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