Insights

TV series demand across all television platforms for the U.S. (12 - 18 November, 2022)

21 November, 2022

Image: Warrior Nun, Netflix

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This week for the period of 12 - 18 November, we saw Game of Thrones lose its position at the top of the overall rankings after an 11% decline in demand saw it slide down the chart. The HBO series still commanded impressive audience attention, with 71.5 times the average series demand, but it was a far cry from its recent demand which had gone well over 100x when its prequel aired. It now sits in second place in the rankings, with Spongebob Squarepants regaining its position in first place with 71.9 times the average series demand, only marginally higher than GoT.

A further 4% increase saw Saturday Night Live move up the rankings to become the third most in-demand series in the U.S. this week, with 69.2 times the average series demand. Meanwhile, The Walking Dead remained in fifth position with 61.3 times the average series demand, almost the same as last week. This week AMC’s Breaking Bad moved up to sixth place and also had a 5% increase in demand amid speculations of its prequel Better Call Saul possibly winning best Drama for its final season, emulating the original which won the award in that category both in 2013 and 2014.

This week there was also some movement observed among the animated shows in the rankings. As mentioned last week, Sesame Street premiered its 53rd season on November 03 and so far seems to be performing well. Another 4% increase in demand was observed this week for the animated show, which rose up the rankings to grab seventh place with 50.9 times the average series demand. On the other hand, Fox’s The Simpsons fell to eighth place on the chart as a result of a 4% decline as audience attention on the show - which was quite high a few weeks ago due to its two Halloween specials - seems to be shifting away from the series. 

Rounding out the overall series rankings this week, we see Adult Swim’s Rick and Morty in tenth place with 44.5 times the average series demand, a 7% decline from last week. Given that the series is currently still airing episodes from its 6th season weekly until December 04, it’s likely that we will see demand for Rick and Morty fluctuate before eventually rising as it heads closer to its season finale.

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While it held on to its position in first place among streaming originals for yet another week, demand for Stranger Things seems to be on a downward trend as audience attention begins to shift toward new releases from other shows. The series saw an 8% decline this week, and had 68.3 times the average series demand in the U.S. In second place we see HBO Max’s Titanswhich had 38.2 times more demand than the average series, a 4% increase from last week. 

Disney+’s Andor also had a 7% increase in demand this week, after airing its penultimate episode on November 16. The increase moved it up the rankings to take third place with 37.7 times more demand than the average series in the U.S. for the week. Following closely behind in fourth place was Netflix’s The Crown, which had 37.6 times the average series demand. The series recently premiered its sixth season, and as predicted last week seems to be commanding a fair bit of audience attention, seeing another 21% increase in demand this week.

A new addition was seen in the streaming originals rankings this week. After a 74% increase in demand propelled it up, Netflix’s Warrior Nun grabbed eighth place on the chart with 32.9 times more demand than the average series in the U.S. On November 10 the drama series returned to screens for its second season, after a two and a half year long wait for fans. Warrior Nun’s popularity among viewers doesn’t seem to be affected by the long wait, however. Though it will be interesting to see how long the show manages to maintain this performance over the next few weeks. 

Another show that had a double digit increase in demand this week was Apple TV+’s Ted Lasso, which had a 14% spike after making the news for offering the U.S Men’s National Soccer Team encouragement via billboards ahead of the 2022 World Cup. The football drama series re-entered the rankings in ninth place this week, with 28.3 times the average series demand. Rounding out the top streaming originals rankings this week is Prime Video’s The Peripheral, which came back into the rankings this week with 25.4 times the average series demand, minor increase from last week.


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