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Presented below is the section for Mexico from The Global Television Demand Report. Enjoy!
Mexico genre and subgenre preferences
- Mexico was the most comedy-loving market in this report, giving 44.5% of demand for all shows to a comedy series in 2023.
- Mexican audiences also had high demand for romance content in 2023. 20.0% of demand for series was for the romance genre, a higher share of demand than in any other market in this report.
- History content failed to resonate with Mexican audiences. Only 5.3% of demand in 2023 was for the history genre, making Mexico the only market in this report with less than a 6% share of demand for the genre.
- The telenovela subgenre excels in Mexico where it was responsible for 12.8% of demand in 2023, a larger share of demand than in any other market in this report.
- Mexico was the only market in this report where the medical subgenre accounted for a smaller share of demand (1.1%) than its share of titles (1.2%), pointing to weak demand for medical content in this market.
- Pre-school age children’s content made up a larger share of demand in Mexico (5.1%) than in any other market in this report
Mexico originals share of demand and demand distribution
- The share of demand in Mexico for shows from Las Estrellas was 9.4% in 2023, surpassing Netflix which had a 7.4% share of demand for the year.
- Content from local conglomerate, TV Azteca, accounted for 2.8% of demand for all shows in Mexico in 2023.
- Mexico had the second largest share of demand in this report (behind only the US) for shows from Cartoon Network and Nickelodeon ( 2.8% and 2.1% respectively). High demand for kids’ content in this market helped boost the share of demand for these channels’ originals here.
- The long-running anthology drama series La Rosa de Guadalupe was the most in-demand series in Mexico in 2023. It had 21.2 times the average series demand for the year.
- The Simpsons has successfully found fans in Mexico, outside of its home market. The show ranked as the second most in-demand show in 2023 here which is a higher ranking than in any other market in this report.
- Acapulco Shore has been a successful adaptation of Jersey Shore to the Mexican market. The show released its eleventh season in 2023 and had 7.2 times the average series demand for the year.
Top series in Mexico
Here are the top 20 most in-demand series in 2023 in Mexico across all platforms:
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