Quantify fan demand across leagues, teams, athletes, and sports content — optimize media rights, grow sponsorship revenue, and program content that keeps fans engaged year-round.
Find the fans you didn’t know you had
Identify untapped fan markets before your competitors do. Discover where your teams, athletes, and leagues already resonate and where to expand next.
Validate high-stakes investments
Whether you're buying media rights, signing talent, or expanding into new markets, get the insights that strengthen your position at the table.
Unlock year-round revenue opportunities
Turn year-round fan passion into revenue streams. Discover what content, merchandise, and digital experiences your audience craves when the stadium lights are off.
Turn fan passion into premium partnerships
Show brands exactly how demand for athletes, teams, and content rises with performance, story lines and media moments. Prove audience quality with data that commands higher sponsorship rates and attracts premium brand partners.
Audience Demographics Module
Global audience demographics for TV shows, movies and talent
The Audience Demographics add-on module gives you the confidence to make better decisions by leveraging demographic insights across TV, movie and talent products.
- Understand the share of GenZ, Zennials, Millennials and Above40 for TV shows, movies and talent.
- Discover how the gender and fan age differs between a specific TV show, movie or talent compared to the entire population.
- Enhance decision making in marketing, acquisitions and programming based on your platform's specific audiences.
Audience Demographics is a DEMAND360 add-on module. It is automatically enabled for all products purchased on a DEMAND360 enterprise subscription.
TV DemandTalent DemandMovie Demand
