TV Demand
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Announcements
Parrot Analytics launches Content Valuation
Welcome to
the attention economy
Demand is the currency of the attention economy
Trusted by the smartest minds in global media:
Parrot Analytics has developed a metric to rate not only the number of viewers for given shows, but their likelihood of attracting subscribers to a streaming service.”
Discover the $ value of content
Leverage audience demand and content supply to determine how much a TV show or a movie is worth.
Demand drives monetization
Understanding global audience demand for content enables smarter decisions along the entire content development and monetization lifecycle.
The global audience demand analytics product suite designed for the attention economy. Measuring demand in all markets, for all languages, and across all platforms.
Explore our full product suite
Monetize audiences in today's attention economy with the industry’s most advanced supply and demand products.
Driving industry thought leadership
"Netflix has lost a lot of market share since the onset of the pandemic as newer, more exclusive platforms gained quick popularity from stay-at-home entertainment seekers, per Parrot Analytics."
"According to Parrot Analytics, Netflix’s share of the streaming pie has continued to shrink as competitors like Disney+, Apple TV+ and HBO Max have entered the market."
"Ms. Teigen is in the top 0.5% of all U.S. talent when it comes to popularity online, according to Parrot Analytics."
Explore global demand metrics based on the world’s largest audience behavior dataset
United States
Argentina
Australia
Brazil
Canada
France
Germany
India
Italy
Mexico
Spain
UKTV shows heating up in the United States
Industry Perspective
Celebrating the Best in the Business with Casey Bloys, Chairman & CEO of HBO/HBO Max
Chairman and CEO of HBO/HBO Max Casey Bloys, interviewed by entertainment strategist Matthew Ball, shares his take on the network’s past, present and future strategies to continue producing high-quality, in-demand content that fans love.
Whitepaper
Movie Demand: The Future of Theatricality
The film industry is at a pivotal moment in its century-long history. A massive technologically driven revolution that has impacted and irrevocably changed how people want to watch movies has led to new businesses, shifting priorities, and concerns about what the future looks like.
Whitepaper
Talent Demand: An in-depth analyses of talent originating from Japan and South Korea
The number of Japanese and South Korean talents who have become worldwide sensations in a plethora of industries has increased tenfold over the last few years.
Driving industry thought leadership
Get a glimpse into the future of global audience demand measurement for TV shows, movies and talent and learn from consolidated insights and strategic thinking focused on the entertainment industry.
Exclusive global, regional and market-specific content and talent analyses
Rank 15,000+ talent in 50+ markets across all platforms
Rank 20k+ TV shows and 12k+ movies in 50+ markets across all platforms
The Global Television Demand Report
- Truly understand the global SVOD originals landscape
- Comprehensive platform market share benchmarks
- Released each quarter covering 10 global markets
- Get exclusive access to our comprehensive reports
- Available for FREE with a DEMAND360LITE subscription
