Insights

What shows are heating up the most? March Update

22 March, 2021

Image: The Masked Singer, FOX

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The Masked Singer was the show that rose most in demand week on week in the US. Season 5 aired its first episode on March 10. The nearly 60% week on week increase in demand for The Masked Singer reflects how excited fans are for this series to be resuming its run.

The fourth and final season of Infinity Train was announced on February 17th and is scheduled to be released on HBO Max on April 15th. This week the trailer for the final season was released, making fans both excited and sad that the end is drawing near.

Demand for The Late Show with Stephen Colbert was up by over 25% this week. On March 12th, the show released a Quaranniversary Special episode featuring Dr. Anthony Fauci.

Demand for The Looney Tunes Show was up by over 20% this week following the news that Pepe Le Pew was being cut from the upcoming Space Jam: A New Legacy film. Following the announcement, a debate has emerged over the decision.

Station 19 and Grey’s Anatomy had a crossover episode with each other this week. It is interesting to see Station 19 among the 10 fastest risers in the US but not Grey’s Anatomy. This likely reflects that Grey’s Anatomy is already highly in-demand in the US so did not see as large of an increase in demand in percentage terms. Globally however, both Grey’s Anatomy and Station 19 were among the ten series increasing in demand the most.

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Globally, the show rising fastest in demand over the past week was Marvel’s Iron Fist. Cancelled in 2018 by Netflix, details of the unmade 3rd season were recently released and likely drove fans to revisit the series many felt was cancelled too soon.

MasterChef Australia, the most in-demand reality show in the world in 2020, is making moves this week ahead of its latest season release. Last month a trailer for the season was released and the past week, one judge appeared to inadvertently leak the yet unannounced premiere date of the next season.

A number of factors could explain this week’s global surge in interest in Star Trek: The Next Generation. A new Star Trek documentary series was just announced at The History Channel. Paramount+ launched on March 4th, and as the new home of the Star Trek universe, classics like The Next Generation are likely seeing a boost in interest. Additionally, Star Trek: Picard, the sequel to The Next Generation, resumed production of Season 2 in February (this is significantly delayed due to COVID-19). It could be that in preparation for the delayed return of Picard, fans are rediscovering the series it is based on.

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